A “For Sale” sign in your front yard isn’t enough to attract serious buyers when you put your house on the market. When you’ve made the decision to sell your home, you’ll need guidance and assistance on everything from how to determine a good listing price to negotiating the final sale.

Issues you will need to consider when listing your home for sale include:

• Qualifying buyers to make sure interested parties are financially able to move forward with the purchase
• Designing a marketing plan to find the right potential buyers for your property
• Understanding the current housing market and where your home fits in with the competition
• Staging and photography of your home for maximum appeal
• Establishing a fair market value for your home that will sell your house quickly, at the highest possible price
• Negotiating price and other pertinent contractual terms when an offer is presented
• Preparing for closing properly and negotiating a smooth settlement
• Protecting yourself from potential litigation or other possible compromising situations

As experienced real estate professionals, we will work to address all of these complex issues to ensure a successful sale on your behalf. There are several steps our team will take in advance to make this an enjoyable experience, so that the transition to your new home is as smooth and painless as possible.

During our initial meeting, we will discuss your goals, plans and short-term needs in order to develop a solid plan. Next, we’ll do a quick tour of your home, viewing it through the eyes of prospective buyers – this fresh perspective can help us discover simple, low-cost ways to enhance your home’s appeal through small repairs, de-cluttering techniques and touch-ups that will make your home shine when people visit.

Finally, we’ll discuss two of the most crucial elements in selling your home, “Pricing,” and the “Marketing Plan.” We’ll help you establish a fair asking price based on a number of variables, including recent home sales in your area and the condition of your property. We’ll also present you with a clear, concise marketing plan you’ll be able to use as a reference guide throughout the entire process.

From beginning to end, pricing to settlement; MAURICE BERRY + ASSOCIATES has the experience and resources to help you meet your goals and ensure your home is sold in a timely, professional manner.

Please contact us for an initial consultation when you’re ready to talk about selling your home.

The following articles are other great resources if you’re looking for more information on selling your home.